NASHVILLE – During a uniform unveiling party back in April 1999, the Titans showed off their new wardrobe before roughly 1,500 fans outside a shiny new East Bank Stadium.
Some of the team's star players were decked out in the navy home uniforms, some in the road whites.
And for years, the Titans wore those colors well.
Leading up to the 2003 season, the team introduced a new look to players in the locker room – a light blue uniform.
In time, it would simply become known as "Titans blue."
"Steve (McNair) and Eddie (George), they came in the locker room and looked at that jersey and they were like, 'Wow.' It was something different," recalled Joey Barranco, Director, Equipment Operations for the Titans. "They'd worn the two-tone blue before, but it was now reversed, and more light blue. It just popped, and they loved it.
"The players now, they still love it."
Over the years, the Titans have used the light blue in their jerseys, pants, and helmets. It's in the fireball logo. Some have worn light blue cleats, sleeves and wristbands. It's been one constant for the organization since 1960, the first days of the Houston Oilers.
Starting in 2025, the Titans plan to embrace the look more than ever – the team is switching to light blue as the primary home jersey this fall.
"We're talking to fans and we're listening, and there's a clear appetite to have the Titans, their team, represented on the field in this noticeable color that has been with this team from 1960 in Houston, into Memphis, at Vanderbilt and as we've played at Nissan Stadium," Titans President and CEO Burke Nihill said.
"We're going to emphasize that this year and change to Titans blue as the primary color. As we sit here today, the plan is to wear Titans blue at every one of our home games this year."
The team will have the option of wearing their white uniforms on the road, with the navy blue uniforms becoming the alternate uniform. The plan is to be more consistent with uniform combinations this fall, jerseys and pants.
Since first introducing the light blue uniforms at a preseason game in 2003, the Titans have emphasized the "Titans blue" some years more than others.
For a stretch beginning in 2008, the Titans made the light blue color their primary uniform color for several years. The team later wore it as their color rush uniform, and in more recent years supplemented the navy and white uniforms by occasionally wearing the light blue, although it became more of a fixture in 2024, when the Titans wore the light blue four times, including twice in the regular season.
But since the early days of the Oilers, and Titans, it's always been a part of the look.
With the focus on Titans blue in 2025 and into the future, the Titans will not be wearing their throwback Oilers uniforms this upcoming season.
Nihill said the team will continue to pay tribute to players past and present with the light blue uniforms and highlight a color that has been a part of every uniform since 1960.
Get ready to see a lot more of it, starting with the first-round pick holding up the "Titans blue" uniform.
"Our fans, our players, they love it," Nihill said. "The Titans blue has always been a part of this organization, and there is something that is uniquely this organization when that color is the dominant color.
"You see it, and you know the team that is being represented – it's the Titans."
