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The New Nissan Stadium Logo Reveal

When fans attend Tennessee Titans games, concerts and special events at the new Nissan Stadium starting in 2027, they'll be greeted by a magnificent view! Like the rest of this project, creating a logo has been a labor of love done with lots of collaboration. Spearheaded by Titans Design Director Christine Zambetti, this logo is meant to mimic the dynamic and elegant nature of the building that will be the focal point of the city. Ultimately, it highlights the perspective and view of the stadium that fans will first see as they approach it to enter the gates. The most important parts of the design process were celebrating our long-standing relationship with our partner, Nissan, as well as positively reflecting the community as a whole.

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